Madison Advisors will soon Release the Results of its Document Composition Market Study

The One-of-a-kind Study Spans Both the Supply and Demand Sides of the Document Composition Market, Providing Unique Findings on the Current and Future Direction of this Market

Colleyville, TX (June 21, 2004) - Madison Advisors today announced that it has recently completed the industry's most extensive study of the composition tool market and will release findings on June 25, 2004. The study analyzes end-user requirements - collected through two years of first-hand engagements with organizations across numerous verticals - and findings from hands-on assessments of the latest solutions from the top composition tool vendors, including Cincom, Docucorp, Document Sciences, Elixir, Exstream, GMC, Group 1, ISIS, Metavante, PrintSoft, and Sefas.

Madison Advisors' Document Composition Market Study Report is a must-read for any organization making a major decision related to document composition in the next 18 months. It includes extensive analysis of current and future market trends, with insight into how they affect the end user and vendor community. The report also shares best practices from organizations that are highly successful with document composition, and, for each solution included in the study, it discusses best fits and provides a complete solution review.

"Our study is the most comprehensive that the market has seen for composition tools," explains Richard Huff, principal analyst with Madison Advisors and on the study. "Because the findings are based on the full spectrum of end-user and vendor aspects of the market, they present an accurate picture of where the market is headed. This information is invaluable to organizations looking to make changes to their document composition strategies and practices."

Highlights from Madison Advisors' study include:

• End users are in the market - whether they have none, multiple, or home-grown solutions, organizations today are looking to consolidate. They want a new, single solution that can meet all of their document composition needs.
• When assessing solutions, organizations need to place more emphasis on application maintenance requirements - maintenance and testing will consume up to 80% of the development resources over the life of the application, as opposed to only 20% for initial document design.
• Feature set and GUI are no longer a product differentiator - they are now the minimum requirement for vendors looking to enter new markets. Vendors must develop advanced functionality to continue differentiating themselves and maintain a competitive edge.
• There are too many me-too technologies - we expect to see market consolidation begin this year.