David Erwin Joins Madison Advisors as Director, Technology Practice and Principal Analyst

August 15, 2017, Colleyville, TX—Madison Advisors today announced that David Erwin has joined the company in the position of Director, Technology Practice and principal analyst. Erwin brings to Madison Advisors more than 20 years of experience in product and service development, marketing, sales, integration and support. Erwin will be responsible for expanding Madison Advisors’ continuous […]

Madison Advisors’ Gina Ferrara to Speak about Real-time Document Generation and Delivery at Document Strategy Forum

April 25, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced that senior analyst, Gina Ferrara, will be addressing attendees at the Document Strategy Forum ’17, to be held May 1-3 at the Chicago Marriott Downtown.   Ferrara’s session “Business Case for Real-Time Document Generation & Delivery” will uncover the critical success factors for real-time document generation, […]

Madison Advisors’ COO, Warren Lederer, to Speak at Kofax Inspire 2017

April 19, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced that its COO, Warren Lederer, will be sharing his expertise in optimizing companies’ customer communications management (CCM) at the Kofax Inspire 2017 conference to be held April 23-26 in Nashville, TN. Lederer’s breakout session, “Managing the Myriad of Challenges in Optimizing Inbound and Outbound Communications” on […]

Market Changes in Production Workflows

4/18/17 Jeff Weldon, CDIA+ Senior Analyst, Madison Advisors, Inc. The way of the future In the past, if you wanted to create an integrated, multi-step workflow, the solution would involve utilizing software from multiple vendors and applying two levels of programming in the workflow engine—one to integrate all of the components into your workflow, and […]

CCM Hosted Managed Services Continued to Advance in 2016

  By Gina Ferrara, Senior Analyst, Madison Advisors 2016 saw the continued breakdown of barriers to adoption for Customer Communications Management Hosted Managed Services (CCM HMS), as many internal IT departments no longer desire to build or maintain control over disparate CCM infrastructures or keep pace with the increasingly complex offerings of CCM software vendors; […]

CCM is about ALL Communications

1/12/17 By Jeff Weldon, CDIA+, Senior Analyst, Madison Advisors Customer Communications Management (CCM) is all about controlling the lines of communication between a company and its customers. The objective of a well-managed CCM process is a seamless customer experience for all interactions with your company. Therefore, it is important to consider how a strong CCM […]

The Value of Beginning with the End in Mind

11/2/16 By Roger Tapke, Senior Analyst, Madison Advisors The heightened priority of organizations in every industry to focus on the customer experience, reflected in the augmentation of marketing roles to include Chief Customer Officers (CCOs) and Chief Experience Officers (CXOs), has placed unprecedented pressure on marketing departments to innovate in every way possible. While not […]

Madison Advisors 7th CCM Executive Roundtable Focused on Driving the Customer Experience

April 12, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced that its 2017 CCM Executive Roundtable, held March 20-22 at the Marriott Harbor Beach Resort & Spa in Fort Lauderdale, was a success according to attendees, sponsors and presenters. Participants representing top enterprises in the insurance, finance and banking industries learned from and participated in highly […]

Madison Advisors’ Senior Analyst to Speak at FIS Connect 2017

April 6, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced that senior analyst, Jeff Weldon, will be participating in a session at FIS Connect 2017 on the state of the customer communications management (CCM) marketplace. FIS Connect is hosted by FIS™, the world’s largest global provider dedicated to financial technology solutions. FIS Connect 2017 is for […]

Madison Advisors’ Kemal Carr Awarded Lifetime Achievement Award

Veteran industry leader recognized for passion  and commitment to the industry   March 29, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced its president, Kemal Carr, has been awarded the Brian Platte Lifetime Achievement Award, which was presented on March 28 on the opening day of Xploration 17, the annual conference of electronic document systems association, […]

Madison Advisors’ Senior Analyst to Speak about Inbound Customer Communications and CCM Center of Excellence at Xploration 17

 March 23, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced that senior analyst, Gina Ferrara, will be speaking and sharing insights on the importance of inbound customer communications and the value of a CCM Center of Excellence at Xploration 17, Xplor’s 2017 annual conference, March 28-30 in Orlando.   Ferrara will present the breakout session, “Inbound […]

Madison Advisors Hosts Successful CCM Executive Roundtable

March 23, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced its 2016 CCM Executive Roundtable, held at The Vinoy® Renaissance St. Petersburg Resort & Golf Club, March 7- 9 was deemed a huge success by attendees and sponsors alike. More than 50 attendees representing top enterprises in the insurance, finance and banking industries spent two and […]

Madison Advisors Publishes 2017 Market Pricing Research Study for Service Providers

March 15, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced the availability of its new research report, “Service Provider Market Pricing Study, 5th Edition.” As a continuation of the 2014 “Service Provider Market Pricing Study, 4th Edition,” the 2017 study is a thorough analysis of the data collected from leading print service providers, identifying the cost […]

Madison Advisors Announces New Research on Increasing Production Efficiencies with Color Inkjet

  March 14, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announced the release of its new research, “Beyond ROI: Increasing Production Efficiencies with Color Inkjet Printers.” The research uncovered that many companies seeking an inkjet solution tend to overlook the importance of workflow when conducting due diligence. Furthermore, it was found that this oversight results in […]

The Data Problem: Executing a Real-time CCM Strategy

2/16/17 By Gina Ferrara It should come as no surprise that data is a critical component in customer communications management (CCM). Given the amount of time consumers spend on computers and smartphones, personal data is collected from almost every activity we do each day. For companies that create customer communications, the importance of data is […]

Beginning with the End in Mind

2/3/17 By Roger Tapke The heightened priority of organizations in every industry to focus on the customer experience, reflected in the augmentation of marketing roles to include Chief Customer Officers (CCOs) and Chief Experience Officers (CXOs), has placed unprecedented pressure on marketing departments to innovate in every way possible. While not a bad thing in […]

Why Real-Time Document Generation and Delivery Is a Must-Have

1/31/17 By Gina Ferrara “We didn’t do anything wrong, but somehow, we lost” was the final statement made by former Nokia CEO Stephen Elop at the press conference announcing the acquisition of the company’s mobile phone business by Microsoft. How rapidly smartphone technology and the development of mobile apps have advanced in just the last […]

Madison Advisors Senior Analyst, Jeff Weldon, to Speak at IMI’s Ink Jet 2017 Conference

January 25, 2017, Colleyville, TX—Madison Advisors—Madison Advisors today announces that Jeff Weldon, senior analyst, will be speaking at Information Management Institute’s (IMI) Ink Jet 2017 Conference on ways to capitalize on production inkjet to streamline the production workflow and gain operational efficiencies. IMI’s Ink Jet Conference will be held February 1-3 at the Florida Hotel […]

Madison Advisors Senior Analyst Gina Ferrara is Featured Speaker at GMC Software’s December Webinar on “The Future of the Customer”

 November 30, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced that senior analyst, Gina Ferrara, will be a guest speaker in a GMC Software-sponsored webinar on the impact consumer expectations have had on customer communications management and the print industry. The webinar, entitled “The Future of the Customer,” will be held on Tuesday, December 13 at […]

Madison Advisors’ Warren Lederer to Present on CCM’s Relationship to CX at Xploration Tour’s First Event

 November 8, 2016, Colleyville, TX—Madison Advisors—Madison Advisors announced today that its chief operating officer, Warren Lederer, will present a session at the Xploration Tour at the Broadridge Financial Solutions offices in Dallas on November 10. Lederer’s topic, “CCM—Redefining and Driving CX,” will discuss the broad role throughout an organization that customer communications management encompasses today, […]

Madison Advisors Analysts to Host Panel Discussion at Canon’s thINK 2016 Conference

October 4, 2016, Colleyville, TX—Madison Advisors—Madison Advisors president, Kemal Carr, and senior analyst, Gina Ferrara, will host a panel at Canon’s thINK 2016 Conference on what to consider in the build versus buy decision when it comes to outsourcing transactional print. The event, exclusively for Canon Solutions America production print customers and partners/sponsors, will take […]

Outsourcing Print — Smooth Sailing or Stormy Seas?

By Gina Ferrara 9/30/2016 Determining whether to shut down your internal print and mail operation and outsource to a print service provider, as opposed to keeping it in-house and potentially making a capital investment in new technology, can be a tough conversation. Those in favor of the latter option will cite concerns over sending customer […]

Advances in Digital Production Workflow

9/16/16 by Jeff Weldon, CDIA+ Senior Analyst, Madison Advisors, Inc. You Need This Stuff If we start with the bottom line, digital production workflow is all about getting the most out of your digital production equipment. It’s as simple as that. There are many steps that go into a particular workflow, but in the end, […]

Industry Insights: Market Changes in Production Workflow

8/1/2016 Jeff Weldon, CDIA+, Senior Analyst, Madison Advisors, Inc. THE WAY OF THE FUTURE In the past, if you wanted to create an integrated, multi-step workfl ow, the solution would involve utilizing software from multiple vendors and applying two levels of programming in the workfl ow engine— one to integrate all of the components into […]

Madison Advisors Announces 2016 Research Overview

5/25/16 Madison Advisors Announces 2016 Research Overview Focused Research Topics, Emerging Trend Surveys and Market Overviews Planned May 25, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced the research planned for completion in 2016. The research covers the latest in industry trends topics that include customer communications management (CCM) solution overviews, best practices in production efficiencies […]

Changing the Paradigm in Customer Communications Management

By Gina Ferrara, Senior Analyst, Madison Advisors Insurance enterprises are at an inevitable crossroad. In an attempt to stay abreast of changing expectations with customer communications, many companies have tried to expand their communication infrastructure by purchasing a software tool that allows for the personalization and multichannel delivery options they need. If an IT department […]

Madison Advisors Sponsors Executive Roundtable at Document Strategy Forum ‘16

4/18/16  April 18, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced it will sponsor an Executive Roundtable on May 12 at Document Strategy Forum ’16 held May 10-12 at the Hyatt Regency O’Hare Chicago. The roundtable will take attendees through seven key workflow components of customer communications management, including data, preference, composition, delivery and archive using […]

Madison Advisors Senior Analyst Jeff Weldon to Speak at MAILCOM ’16

April 7, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announces that Jeff Weldon, senior analyst for Madison Advisors, will be speaking at MAILCOM ’16 on why a carefully planned print/mail strategy is a critical part of every business model. MAILCOM’s 36th annual convention will be held April 11-13 at the Courtyard Philadelphia Downtown Marriott in Philadelphia. […]

Madison Advisors Analysts to Speak at Xploration 16

  March 30, 2016, Colleyville, TX—Madison Advisors—Madison Advisors today announced that Stephanie Pieruccini, VP of research and enterprise & technology consulting services, and Gina Ferrara, senior analyst for Madison Advisors, will be speaking and sharing insights on the advancements and the future of customer communications management (CCM) at Xplor’s 2016 annual conference being held April […]

Insurers Get the Most Out of Customer Communications with Hosted Managed Services

3/15/16 By Stephanie Pieruccini, Vice President of Research and Enterprise & Technology Consulting Services, Madison Advisors Managing customer communications continues to be a challenge for today’s insurance organizations. Customer communications and their corresponding workflows quickly become very complex due to the need to maintain compliance and make regulatory changes along with making communications more personalized, […]

Getting the Most Out of Customer Communications with Hosted Managed Services

March 09, 2016 By Stephanie Pieruccini, Vice President of Research and Enterprise & Technology Consulting Services, Madison Advisors Managing customer communications continues to be a challenge for today’s insurance organizations. Customer communications and their corresponding workflows quickly become very complex due to the need to maintain compliance and make regulatory changes along with making communications […]

Overcoming 4 Obstacles That Stall Financial Customer Experience

1/25/16  BY ANNA PAPACHRISTOS How can banks adapt to the changing consumer landscape? By overcoming the roadblocks that throw the customer journey off balance. For financial services brands, navigating the modern customer experience means retracing the consumer’s footprints to fully understand where they’ve been and where they’re going. But when it comes to forging their […]

Customer Communications: Hosted Managed Services

12/15/15 By Stephanie Pieruccini, Vice President of Research and Enterprise & Technology Consulting Services, Madison Advisors Today’s organizations continue to face challenges in managing customer communications. From maintaining compliance and regulatory changes to making communications more personalized, relevant and actionable, customer communications and their corresponding workflows have become very complex rather quickly. Combined with growing […]

Madison Advisors: New Report Identifies CCM Hosted Managed Services as Ideal Solution for Addressing Complex Enterprise Communication Requirements

October 29, 2015, Colleyville, TX—Madison Advisors—The gap between customer communications management (CCM) software technology capabilities and utilization by enterprises is changing the paradigm in CCM, says a report from Madison Advisors, an independent analyst firm that provides strategic consulting and market research to clients in the enterprise CCM, electronic delivery and print industries. Madison Advisors’ latest report, “CCM Hosted Managed […]

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