Madison Advisors Shares Leading Customer Experience Management Trends at the 2019 Xploration Tour in Minneapolis

Colleyville, Tex. – Madison Advisors—Madison Advisors’ president, Kemal Carr, EDP, will be moderating a panel discussion about customer experience management (CXM) trends at the 2019 Xploration Tour in Minneapolis, Minnesota on November 13, 2019. The 2019 Xploration Tour focuses on the best practices and technologies that drive customer communications and features speakers who share their experiences […]

Madison Advisors’ Kemal Carr Shares Successful Document Print and Mail Outsourcing Strategies at 2019 Xploration Tour in Omaha

Colleyville, Tex. – Madison Advisors—Madison Advisors’ president, Kemal Carr, EDP, will be discussing the state of the print service provider market in an educational session and on a panel discussion focused on successful document print and mail outsourcing strategies at the 2019 Xploration Tour in Omaha, Nebraska on October 15, 2019. Xploration Tours focus on […]

Giving Print a Chance

After its introduction close to three decades ago, the quick adoption of email led many to believe the predicted obsolescence of printed communications was inevitable. As time went on, consumers were able to enjoy interacting with their favorite brands through a variety of digital channels. However, despite the focus on using digital channels to communicate […]

Madison Advisors to Discuss Inbound Customer Communications and the Future of IT at the Papyrus Software User Conference 2019

Colleyville, Tex. – Madison Advisors—Madison Advisors’ senior analyst, Gina Ferrara, will be leading a breakout session focused on customer communications management (CCM), in addition to moderating the Management Circle Seminar at the Papyrus Software Open House and User Conference 2019, held October 13-15 in Southlake, Texas. Ferrara’s session, “The Importance of Inbound Customer Communications,” will be […]

CCM as a Service – The Opportunities and the Pitfalls

Print service providers seeking to expand their offerings beyond print and mail may want to consider offering customer communications management (CCM) as a service to their clients. “CCM  is a critical component for customer experience – yet enterprises are riddled with legacy technology and a disjointed infrastructure that includes point solutions for electronic delivery,” says […]

Madison Advisors’ Gina Ferrara to Moderate Xplor Breakfast Panel on CCM Workflow and Inkjet Technologies at PRINT 19

Colleyville, Tex. – Madison Advisors—Madison Advisors’ senior analyst, Gina Ferrara, will be moderating a PRINT 19 breakfast panel presented by Xplor. “Driving Your CCM Success with Workflow and Inkjet Technologies” is scheduled for 7:30 a.m. on Friday, October 4 in room N426abc at McCormick Place North in Chicago. The complimentary breakfast panel will include an industry […]

A Case for Print – Direct Mail is Part of a Strong Omni-Channel Marketing Strategy

By Gina Ferrara When email started to gain popularity, organizations that generated transactional communications, such as statements, bills, policies, and letters, focused their efforts on increasing adoption rates for electronic delivery. When electronic delivery adoption rates started to increase, the unanticipated downside was the lost opportunity to communicate effectively with customers, which also impacted marketing. […]

A Digital Transformation Journey

At last month’s IPMA 2019 conference, Jason Fonner, director of Print Operations at HM Document Solutions, talked about his in-plant’s digital transformation journey and the new hardware and software technologies the operation has added. In a new blog, Susan Cotter, senior analyst and program manager at Madison Advisors, talks about the role Madison Advisors played […]

Enterprise Output Management Systems Research Explores Technology Solutions

Enterprise Output Management Systems (EOMS) were historically used to manage the production of printed communications; however, today, these solutions offer enhanced workflow and additional output capabilities to meet consumer expectations for digital delivery. Over the last decade, the print industry witnessed an increase in service provider mergers and acquisitions, and stricter privacy and security requirements […]

Madison Advisors Publishes Study on EOMS

Madison Advisors today announced the availability of its new research report, “Enterprise Output Management Systems, 4th Edition: Moving Beyond Print Management.” Building on the previous edition of the Madison Advisors study published in 2010, the 2019 study explores the technology solutions available in the market today. READ MORE

Madison Advisors and HM Document Solutions to Discuss Inkjet Technology as a Catalyst for Digital Transformation at IPMA 2019

Colleyville, Tex. – Madison Advisors—Madison Advisors today announced that Susan Cotter, senior analyst at Madison Advisors, and Jason Fonner, director, business development print operations at HM Document Solutions, will be speaking at the In-Plant Printing and Mailing Association (IPMA) 2019 Conference. The event will be held June 2-6 at the Galt House Hotel in Louisville, KY. […]

Communications Customizing

Digital printing technology and variable data publishing (VDP) software help print providers cost-effectively produce fully personalized materials and communications. Market trends like digital transformation, increasing amounts of data, and the need for enhanced customer experiences shape VDP software improvements. Before selecting a VDP software provider, print and marketing service providers should consider whether the solution […]

Creating an Optimized CCM Program

By Gina Ferrara Developing an optimized customer communications management (CCM) strategy is like putting together a jigsaw puzzle—to complete the picture, all the pieces need to be interlocked together. When implementing a customer communication strategy, all of the necessary components need to be part of an integrated technology solution to successfully manage the communications lifecycle […]

Color Migration & Digital Delivery: Trends in Transactional Communications

The introduction of color inkjet technology more than a decade ago has changed the world of print, and with it came numerous opportunities for the transactional printing industry. Transactional communications are business-to-consumer (B2C) communications, such as statements, bills, and customer letters, and span a variety of highly regulated verticals such as financial, insurance, healthcare, and […]

Madison Advisors to Discuss the Role Automation Plays in a Successful Digital Transformation at DOCUMENT Strategy Forum

Colleyville, Tex. – Madison Advisors—Madison Advisors today announced that COO, Warren Lederer, will be speaking at DOCUMENT Strategy Forum (DSF) ’19, being held May 7-9 at the Hilton Anaheim in Anaheim, CA. Lederer will present “Adopting a Digital-first Mindset to Improve Automation and Efficiency” on Wednesday, May 8, 4:30 to 5:20 p.m. Lederer will discuss how […]

Madison Advisors’ Gina Ferrara to Lead Session on the Role Print Plays in an Omnichannel Communications Strategy at National Postal Forum 2019

Colleyville, Tex. – Madison Advisors today announced that senior analyst, Gina Ferrara, will be presenting at the National Postal Forum (NPF), being held May 5-8 at the Indiana Convention Center in Indianapolis, IN. NPF is the premier mailing and shipping conference that works directly with the United States Postal Service to provide the most comprehensive educational […]

Madison Advisors Senior Analyst, Gina Ferrara, to Share Expertise in CCM and Digital Transformation at XPLOR19

Colleyville, Tex. – Madison Advisors—Madison Advisors today announced that senior analyst, Gina Ferrara, will be participating as a speaker and panelist at customer communications conference, XPLOR19, April 23-25 at Mandalay Bay in Las Vegas. The conference brings together end users, analysts, consultants, industry experts and vendors, who share the latest best practices and trends in the […]

Madison Advisors Hosts a Successful 2019 CCM Executive Roundtable

Madison Advisors announced that the 2019 Madison Advisors CCM Executive Roundtable, held March 18-20 in Fort Lauderdale, FL, was well received by attendees and sponsors, all of whom are thought leaders committed to identifying and providing solutions that enable the creation and execution of effective strategies for Customer Communications Management (CCM). READ MORE

Madison Advisors and HM Document Solutions Present How Inkjet Technology is Driving Digital Transformation at MAILCOM ‘19

Colleyville, Tex. – Madison Advisors—Madison Advisors today announced that Susan Cotter, senior analyst at Madison Advisors, and Jason Fonner, director, business development print operations at HM Document Solutions, will present a digital transformation workshop at MAILCOM ’19. The event, being held April 8-12 at the Tropicana Atlantic City, is a unique industry event that focuses […]

Color Migration and Digital Delivery: White Paper Preview

Since its introduction over a decade ago, color inkjet technology has provided the transactional print industry with numerous improvements, including better output quality, faster print speeds, greater flexibility in print jobs and increased productivity. Transactional communications are business-to-consumer (B2C) communications, such as statements, bills and customer letters, which span a variety of verticals including financial […]

Madison Advisors Publishes Study on Color Migration and Digital Delivery: Trends in Transactional Communications

Colleyville, Tex. – Madison Advisors – Madison Advisors today announced the availability of its new research report, “Color Migration and Digital Delivery: Trends in Transactional Communications.” Building on the previous Madison Advisors study published in 2017, the 2019 study offers an update to the state of migration to color inkjet technology in the transactional print industry. Madison […]

Selecting a CCM Hosted Managed Services Provider

By Gina Ferrara Developing a customer communications management (CCM) strategy is analogous to putting together a jigsaw puzzle. To arrive at the solution, the pieces need to be interlocked together in an integrated technology infrastructure to manage the entire communications life cycle, from data through delivery. For some organizations, this means outsourcing the required technology […]

Year in Review – Reflecting on Trends

By Gina Ferrara 2018 was the year for re-evaluation. Enterprises continue to work on digital transformation, customer experience and customer communication management (CCM) strategy and improvements; technology providers are repackaging their solutions and considering new pricing models; and print service providers (PSP) are enhancing their service offerings to enrich their value propositions. READ MORE

Madison Advisors Hosts Successful Fall CCM Executive Roundtable

Madison Advisors today announced its Fall CCM Executive Roundtable, held in Philadelphia on November 14, was a well-received opportunity for executives from seven major companies to spend time in thought-provoking peer-to-peer discussions that addressed the specific challenges their companies are facing in an evolving communications landscape. Attendees, representing top companies in the insurance, financial services […]

Growth Opportunities: Conference session illustrates how inkjet technology can power the new customer communications delivery hub

ThINK 2018, held September 5-7 in Boca Raton, Fla., demonstrated once again the power of bringing together the print community to share innovations and best practices. With Canon Solutions America as the executive sponsor, thINK is an independent community of Canon Solutions America Production Print customers, vendors and print experts. This year’s conference featured 25 sessions and […]

Madison Advisors Invites Technology Providers to Participate in Enterprise Output Management Systems Market Study

Madison Advisors—Madison Advisors announces a Call for Participation (CFP) for technology providers to participate in its “Enterprise Output Management Systems Market Study, 4th Edition.” This market study will provide an assessment of the Enterprise Output Management Systems (EOMS) technology solutions available in the market today with a particular focus on how each solution provides features […]

Madison Advisors and HM Document Solutions Present Best Practices at thINK 2018

Colleyville, Tex. – Madison Advisors – Susan Cotter, senior program manager and analyst at Madison Advisors and Jason Fonner, director of business development at HM Document Solutions, will be speaking on production inkjet technology and digital transformation in traditional print operations at Canon’s thINK 2018 Conference. The event, exclusively for Canon Solutions America production print customers […]

The Next Wave of Software Innovation

To run a successful production inkjet business, a print service provider (PSP) needs more than just great equipment, or even the best media. To be successful, a PSP also needs to have the right suite of software to help ensure the entire operation runs efficiently. Software, though, is changing at blazing speeds, so PSPs can’t […]

Madison Advisors Announces Agreement to Offer Xerox Inkjet Technology Expertise When Consulting Print Providers

Madison Advisors today announced an agreement with Xerox Corporation to include Xerox’s expansive inkjet press portfolio as part of its business development and market expansion resources for customers in the enterprise in-plant production print and service provider market. The agreement will allow Xerox to provide the insights and technology tools customers need to make informed decisions […]

Ricoh’s INTERACT 2018 Expanded to Serve All Industry Segments

By Kemal Carr, President, Madison Advisors Early announcements of Ricoh’s INTERACT 2018 conference, held June 18–21 at the Westin Hotel, Westminster, Colo., near Ricoh’s Boulder plant, promised to be bigger and better this year, and it delivered in several ways.  Now in its eighth year, the biggest change for this event was that it brought […]

Invitation to Participate in Madison Advisors Color Migration and Digital Delivery Study

July 12, 2018 –Colleyville, TX—Madison Advisors is announcing a Call for Participation (CFP) for enterprises and print service providers to participate in its “Color Migration and Digital Delivery: Trends in Transactional Communications” research. As Madison Advisors continues to track color migration, it is expanding its research to include trends in omni-channel delivery and the role […]

Madison Advisors Provides New Study on Customer Communications Management Hosted Managed Services

July 10, 2018—Madison Advisors announced today the release of a new research study, “Customer Communications Management Hosted Managed Services Market Update 2nd Edition.” This report provides an update on the latest trends in customer communications management (CCM) hosted managed services (HMS) and how initial research participants have developed or enhanced their ability to help enterprises […]

Madison Advisors Provides New Study on Customer Communications Management Hosted Managed Services

July 10, 2018, Colleyville, TX—Madison Advisors announced today the release of a new research study, “Customer Communications Management Hosted Managed Services Market Update 2nd Edition.” This report provides an update on the latest trends in customer communications management (CCM) hosted managed services (HMS)and how initial research participants have developed or enhanced their ability to help enterprises […]

Madison Advisors: Summing up MAILCOM 2018

By Gary Simpson, Vice President of Business Development & Service Delivery – Once again, MAILCOM has met its objective to serve those who manage mail communications for their organizations at this year’s 38th national convention. It was another great success for Lance Humphries, his team and the attendees they are dedicated to serve. In this […]

Madison Advisors’ Gina Ferrara to Speak on Successfully Integrating Inbound and Outbound Customer Communications at Document Strategy Forum

May 8, 2018, Colleyville, TX – Madison Advisors announced that senior analyst, Gina Ferrara, will be addressing attendees in two workshops at the Document Strategy Forum ’18, to be held May 21-23 at the Marriott Copley Place in Boston. Ferrara’s session “Why Outbound and Inbound Communications Should Be Integrated Together” will cover the ways to address […]

Inkjet Technology: A Lucrative Opportunity with the Right Strategy

Madison Advisors Color Print Migration Market Update, published in December 2017, focused on the migration of monochrome to full color in transactional communications for both enterprise in-plants and print service providers. To conduct this research, we obtained image volume data from 22 organizations in the service provider and enterprise in-plant market. We found that in […]

Madison Advisors to Present and Moderate Presentations on Color Inkjet Technology and Customer Experience at Xploration 18

April 11, 2018, Colleyville, TX—Madison Advisors—Madison Advisors senior analyst, Gina Ferrara, will be speaking at and moderating three educational sessions at Xplor International’s Xploration® 18, The Customer Communications Conference. The conference, being held April 17-19 at Rosen Plaza in Orlando, Florida, brings together end users, analysts, consultants, industry experts and vendors who share the latest […]

Four Considerations for Choosing an In-house Document Capture Solution

By Susan Cotter, Analyst, Madison Advisors In the quest for greater operational efficiency, many organizations recognize the need to optimize document scanning and capture workflows within their operations. However, before selecting a capture hardware or software solution, it is important to understand your current workflows to avoid the common mistake of selecting technology and then […]

Madison Advisors President Kemal Carr to Present at Inkjet Summit

April 3, 2018, Colleyville, TX—Madison Advisors—Madison Advisors president, Kemal Carr, will present “Transaction Print: Transitioning from Monochrome Toner to Color Inkjet” at the Inkjet Summit 2018. The Inkjet Summit is an invitation-only event where business executives and senior managers come together to have a deeper understanding of the way the disruptive force of inkjet production […]

Madison Advisors and HM Document Solutions to Co-present on Transforming Enterprise Mail Operations at MAILCOM ’18

March 22, 2018, Colleyville, TX—Madison Advisors—Madison Advisors is pleased to announce that Gary Simpson, vice president at Madison Advisors, and Jason Fonner, director of print operations at HM Document Solutions, will present a workshop at MAILCOM ‘18 on transforming enterprise mail operations into a customer communications Center of Excellence. MAILCOM, held April 9-11 in Philadelphia, […]

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